Unique fundraising event at Paddington Station in aid of Trust's neonatal units
The vulnerability of premature and sick babies was brought home to commuters by a unique fundraising event at Paddington Station today (11 March) to raise money for the neonatal units run by Imperial College Healthcare NHS Trust.
The event, organised by independent charity The Winnicott Foundation with the help of a local advertising agency, involved asking travellers to drop donations into a real customised incubator while volunteers distributed leaflets and explained how the charity helps to make the critical days following a premature birth better for the baby and their parents.
The Winnicott Foundation raises funds for premature and sick babies cared for in the neonatal units at St Mary’s and Queen Charlotte’s and Chelsea Hospitals. Charity chief executive Pippa Jones, as well as volunteers and parents whose babies had been cared for in the units, were on hand to explain to commuters the charity’s work.
“We’ve had a very successful morning. Lots of people have donated and asked questions about our work, and we’ve heard some very moving stories from people whose own babies were very sick or premature.”
The event is running until 9pm this evening. You can donate £3 by texting BABY19 £3 to 70070.
For more information please contact the press office.